THE THINGS THAT MOVE US
CREATIVITY, FAMILY, HUMBLENESS, CONFIDENCE AND BOLDNESS
Like life itself, growth implies evolution and identifying your true priorities, rethinking what guides your actions and gives meaning to your existence.
A lot has happened since our brand was born, so we wanted to capture the essence of PDPAOLA and discern the values or things that move and inspire us, hoping they will also inspire others.
As such, these are the values that are at our very core: CREATIVITY, FAMILY, HUMBLENESS, CONFIDENCE AND BOLDNESS. Each of them is equally important to us, and we aim to nurture them in ourselves and in our brand.
Join us in exploring them.
To walk unfamiliar territories
To start new journeys, or finish others.
To love without conditions
To be there for one another.
To know when you don’t know (and say you don’t know)
To learn from others.
To bring your whole self always
To lead the way, and inspire others.
These are the things that move us.
This is PDPAOLA.
SEEKING ARDENTLY
ON CREATIVITY
Creativity builds invisible bridges: it connects countries, cultures and subcultures and it connects us with ourselves and others. Creativity means exploration: it unblocks old patterns and ways of thinking and it makes us see the world with fresh eyes.
CREATIVITY MAKES THE INVISIBLE VISIBLE.
CREATIVITY IS TRANSFORMATION.
CREATIVITY IS OUR PAST AND OUR FUTURE.
LOVING UNCONDITIONALLY
ON FAMILY
A safety net or the place where we can be our true selves, and be loved for who we are. Family is not only shared blood, but a shared commitment to something bigger. Our family is made of the people we decide to give our time and energy to, and most importantly: our love.
FAMILY IS TRUST, GROWTH AND INSPIRATION.
FAMILY IS CLOSENESS.
FAMILY IS THE FOUNDATION OF PDPAOLA.
A POEM ON FAMILY
An
anchor
in
an inconstant
world
a steady touch
a healing balm.
LIVING ESSENTIALLY
ON HUMBLENESS
When we live thinking we know everything and only focus on ourselves, we are living blindfolded. However, when we embrace our limitations and vulnerability, as well as our modest place in the world, we embrace growth and we become more humane.
HUMBLENESS FREES US.
HUMBLENESS IS EMPOWERING.
HUMBLENESS IS OUR WAY OF LIFE.
A POEM ON HUMBLENESS
The bliss
the awareness
the learning
the trust
I
equals
us
BELIEVING FIERCELY
ON CONFIDENCE
The act of “exposing ourselves”, removing our masks and letting others see us for-who-we-are takes vulnerability and courage, confidence’s two main ingredients. The more we accept ourselves, the more confidence grows on us, and the clearer our decisions and vision become.
CONFIDENCE GIVES US CLARITY.
CONFIDENCE IS RAW.
CONFIDENCE PERMEATES EVERYTHING WE DO.
TALKING BOLDLY
ON BOLDNESS
Feeling the fear, the uncertainty, the doubt and not letting them bring you down, but make you feel elevated. Boldness is a decision, a willingness and a day-to-day approach to life.
BOLDNESS IS A CATALYST.
BOLDNESS IS THE KEY TO CHANGE.
BOLDNESS IGNITES OUR FLAME.
A POEM ON BOLDNESS
Seal any splits
dissolve doubts
dissect every part
let them
develop, flourish, expand
tell them
you now understand
and
how proudly
you wish to stand.