Behind The Making of a Campaign with Art Director Claudia Palatchi
Behind The Making of a Campaign with Art Director Claudia Palatchi

Behind The Making of a Campaign with Art Director Claudia Palatchi

Fashion imagery can make us dream. And ad campaigns convey fascinating ways of storytelling. Through a cinematic visual language, we’re presented with a mood or a feeling, and we’re often transported to a different time and place that ignites our imagination. If you’ve ever wondered how these stories come together, and what goes into preparing, producing, and creating the campaign for a collection...

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A Time for Love. The ‘Engrave Me’ Collection
A Time for Love. The ‘Engrave Me’ Collection

A Time for Love. The ‘Engrave Me’ Collection

As we’ve mentioned before in The Mag, jewelry is fraught with memory and meaning; it expresses our personalities, it reflects our moods, and, of course, it’s a creative and easy way to complement our sartorial choices. But jewelry can be more than that. It can also be a form of artistic expression capable of evoking all sorts of feelings, just like a painting or poetry, music, and literature. And when this emotion is...

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The Interview. Meet The Tripletsss!
The Interview. Meet The Tripletsss!

The Interview. Meet The Tripletsss!

If you had the chance to check out our Christmas issue, and you thought you were seeing triple, that’s because you were! Meet Elnaz, Tanaz, and Golnaz Hakkak (who usually sit in that order), the three stunning identical triplets with Iranian roots who are taking the Insta-world by storm with their beautifully resolute eyebrows and matching outfits. At first glance, these raven-haired beauties seem impossible to distinguish. They speak and giggle shyly (almost in unison), wear the same clothes and accessories, and very much love...

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The PDPAOLA Bible to holiday party behaviour
The PDPAOLA Bible to holiday party behaviour

The PDPAOLA Bible to holiday party behaviour

Pretty outfits, delightful drinks and endless laughter. That's the fun and memorable side of the party avalanche that comes with the Holiday season. But as the ghost of The Past Christmas is keen to remind you, it can get very messy when the host of invitations that you haven't RSVP'd to piles up on the calendar of social events. As all of this is happening... READ MORE
5 trends to inspire your PDPAOLA looks this season
5 trends to inspire your PDPAOLA looks this season

5 trends to inspire your PDPAOLA looks this season

Dress or separates. Oversize versus bodycon. Monochrome or colour blocks. Most of the time we take inspiration from our clothes to build our looks. However, this Christmas we challenge you to up your fashion game, and turn around your styling by crafting outfits using jewels as your point of reference instead. What's more, these fashion trends are... READ MORE
The Ultimate Jewelry Gift Guide
The Ultimate Jewelry Gift Guide

The Ultimate Jewelry Gift Guide

Jewels to make all of the special women in your life shine like stars. Trying to figure out what to get your mom, sister and friends this holiday season? We'd bet every amazing lady on your list would be delighted to receive a piece of jewelry. While it's true that it can be tricky to gift jewelry, as personal preferences are not that easy to gauge, picking out pieces that someone you love will really love doesn't have...

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5 Books for Every Mood
5 Books for Every Mood

5 Books for Every Mood

Immersing yourself in the pages of a captivating novel or memoir, forgetting that time exists, is by far one of the best forms of therapy. When it's so easy to get caught in our daily routines and get stuck in our heads with our worries, it's refreshing to live through somebody else's story to help us overcome a tough situation and get a renewed sense of hope. Now that it's getting chilly outside, there's no better...

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Electra, a voyage to outer space
Electra, a voyage to outer space

Electra, a voyage to outer space

A night sky full of stars captures our being with its titillating immensity and makes us dream of distant places and worlds of possibilities. No wonder it has been the object of fascination since the dawn of time. Its infinite darkness is alluring, while its inexhaustible brilliance keeps us drawn into its beauty. This is what inspired the new P D PAOLA collection: celestial objects with fulgent trajectories...

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Lessons from Lamu: A journey of female empowerment through Afrikable
Lessons from Lamu: A journey of female empowerment through Afrikable

Lessons from Lamu: A journey of female empowerment through Afrikable

In a building called the shamba on the Kenyan island of Lamu, 32-year-old Ralia quietly embroiders sandals to sell to visitors. As she carefully sews on the colorful beads, she still recalls her struggles to feed her five children after her husband lost his sight and became unable to support them. She was only 15 when she got married. Her father...

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